Buffini & Company Blog

CEO Habits for Everyday Real Estate Leaders

Buffini Coaching LIVE – OPTIMIZE is a virtual event designed to help you master AI-driven marketing, sales, and business strategies that will position you as a leader in the rapidly changing world of real estate. Join Brian Buffini and special guest Michael Thorne for this powerful event packed with practical action steps that will help you crush the second half of 2025! Learn more here.

As a small business leader, every day can be chaotic. By using some habits from great CEOs, you’ll be able to take charge, lead effectively and influence those around you! When your team succeeds, feels encouraged and supported you’ll see them stay with you for a long time.

Share Your Vision

You already have a plan for your business, from how you see the office functioning in a post COVID-19 world to a big picture vision. Have you shared those details with your team? Detailing your short-term and long-term plans will help those around you understand your decision-making process and most importantly, build trust! With a clear, detailed plan they will see you as a leader and know that when times get chaotic you’ll be ready.

Be Open to Feedback

You are likely making decisions about something that affects people on a daily basis but it’s not something you deal with often. We all make mistakes, but as a leader it’s important to be open to feedback and compromise if necessary. Better yet, get buy in from people along the way in the decision-making process. When your team feels heard they will know you are making them a priority.

Set Up for Success

Continuously provide your team with the tools they need to succeed. You’re already providing them with regular day-to-day support but don’t forget that they also need coaching, training, technology and motivation! Start with a motivational podcast episode or if you have a slow period over the summer consider facilitating a longer training program.

For more ways to help set yourself and your team up for success, you can get certified to lead The Pathway to Mastery®—Essentials . The course includes ways to help them generate leads and manage their client relationships and well as getting a plan in place for their finances and time.

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