Buffini & Company Blog

Now Is the Time to Stand Out with Service

Win the market with our Do It N.O.W. campaign. This turn-key, marketing campaign will help you find and secure listings for the changing 2024 real estate market. Avoid the chaos and serve the listing every time. Outperform the competition and build long-term business.

A key tenant of Working by Referral is to provide excellent service. This means not only when times are good, but when we are faced with challenges as well.  As we move through these difficult days and weeks of social distancing and COVID-19, it is important to remember we are here to serve in any way that we can.  Keep an eye and ear out for ways to help others. Here are some principles to keep in mind when being a voice of value.

Be an Encourager

While we are all navigating through these uncharted territories, you have the unique opportunity to be someone who can rally your clients, friends and family by being that person who is there to gently nudge them in right direction. Whether you’re a voice on the phone, a face in a video or a signature at the end of quick note to say “hi,” you can make a difference by encouraging people to say focused on what’s importance most in their lives.

Share Positivity and Give Hope

Pass along words, resources or messages you hear or see that you think can bring a little sparkle to someone’s day. Don’t just blast everyone you know with anything and everything you see and hear. Be intentional and thoughtful about what messages you are sending to which people. The more deeply you dig, the more impact your message will have.

Get Social

Now is a great time to venture or get deeper into the world of social media. While there can be some negative aspects of these platforms, it is also a good way to stay connected in real time with the people in your life. There are lots of fun “challenges” and threads out there that are putting a little joy into people’s days, so focus on and be a contributor to these activities. You can also find more ways to serve those around you by seeing what your friends are posting about, and figuring out if you can fill that need.  

Be Consistent

This is not the time for “one and done”. As someone who is truly looking to serve, you must be consistent with following up and reaching out. Plan for another touch (not literally) in a week or so. Make getting in touch with others part of your new routine. Consistency breeds a new normal for you and others around you.

Be sure to check out the new Buffini Bonus Resource hub for additional ideas and resources for both you and your clients. We are all in this together and we can make a difference.

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