10 Real Estate Pop-By Ideas to Kick Off the New Year

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  Posted on It’s a Good Life!

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Win the market with our Do It N.O.W. campaign. This turn-key, marketing campaign will help you find and secure listings for the changing 2024 real estate market. Avoid the chaos and serve the listing every time. Outperform the competition and build long-term business.

Happy New Year! What better way to help your clients ring in the new year than by dropping off a small appreciation gift?

At Buffini & Company, we call these Pop-By items — these small, useful gifts are a great way to show your clients some gratitude while also keeping yourself at the top of their minds when it comes to all things real estate. Simply leave the item on the doorstep and send a photo to your client letting them know you dropped by. Feel free to follow up the visit with a quick check-in call!

Get started with these 10 real estate pop-by ideas to help your clients kick off the first quarter!

1. New Year’s Bubbly — Pop by your favorite clients with a bottle of champagne or sparkling cider (full size or mini) to say “cheers” to a prosperous new year!

2. Windshield Wiper Fluid — Let your clients know you’re there to help them see clearly on the road as well as in real estate!

3. Ice Scraper — Because no one wants to get caught without one of these after a snow storm.

4. Hand Warmers — In colder climates, these are extremely useful for winter walks or chilly days spent outdoors.

5. Hot Chocolate or Tea — Who doesn’t love a warm cup of cocoa or tea on a cold day?

6. Hand Lotion — Keep skin feeling refreshed, especially in icy and dry winter weather.

7. Tissues — Simple, affordable and great to have on hand for colds or runny noses.

8. Hand Sanitizer — Always a useful item these days! Consider giving hand sanitizer holders as well to attach to backpacks or purses. 

9. Candy or Chocolates — Show your clients some love on Valentine’s Day by delivering some sweet treats!

10. Superbowl Kit — Nacho supplies, mixes for chip dips or even team swag make great Pop-By gifts to help football fans in your database celebrate the Superbowl.

Need a great Pop-By tag to go with your gift? Members of Buffini & Company Referral Maker^® PRO have access to an entire library of tags featuring creative messages to go along with gifts for every season. Not to mention, those in this membership also receive the monthly Referral Maker^® PRO real estate marketing kit with Items of Value and notecards to continue building client relationships and staying top of mind with everybody in their database.

Sign up for a free business consultation, and learn how Referral Maker^® PRO can change your real estate marketing game!