Free Consultation  |   Book a Speaker  |   Log In

Buffini & Company Blog

Why a Coach May Be the Secret to Success

In a recent episode of my podcast, I shared a story of climbing one of the tallest peaks in the Canadian Rockies with my son, AJ when he was 15. Inexperienced climbers as we were, it was as challenging as you might imagine. But luckily we had Nils, an experienced mountaineer, to guide and coach us along the way or we’d still be stuck trying to navigate from crevasse to crevasse.

The trip did more than challenge my fear of heights while bonding with my teenaged son; it also helped me remember why I love coaching people in the first place. Our guide, Nils, also loves coaching; at the end of the day, he said, “That is one of the most inspiring days I’ve ever had. Taking a mountain climber up that hill—that’s not a huge challenge for them or for me. But to coach someone like you through your fears, and help you do something that many years from now you’ll be proud you did…that’s why I do what I do.”

It’s funny because that’s why I do what I do, too. It’s also why our world-class team of business coaches love what they do. We enjoy being able to help our clients face their fears and limitations so they can achieve their goals, reach success and live the good life. We’ve made it our mission to impact and improve the lives of our clients and we’ve succeeded for the past 20 years.

Nils wasn’t the first person to coach me. I’ve been coached by the greats, including one of the greatest coaches of all time, Lou Holtz. No matter how successful you are, it’s important to have a coach. A coach can help you identify and tap into your potential. They’ll help you set goals, stay on track, think through approaches to challenges and give you honest feedback when you need it most. Most importantly, they’ll encourage you to keep going when it seems easier to quit.

If you want a regular dose of encouragement, It’s a Good Life is all about how you can develop the mindsets, motivation and methodologies to succeed in whatever mountain you want to climb. Subscribe today.

It’s a good life!

Brian

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts

February 25, 2026

The Power of Habits


By Brian Buffini I’ve been in the real estate business for nearly 40 years and chairman […]

January 29, 2026

Breaking Through What’s Holding You Back


By Brian Buffini Many of us eagerly look forward to a new year and what we […]

November 24, 2025

Three Stats No One is Talking About


By Brian Buffini As the market continues to shift, with mortgage rates starting to slowly drop, […]

July 7, 2023

5 Crucial Abilities for Success in Business


Success in business is a journey. On the way, you must take the time to reflect on [...]

June 22, 2023

How to Live the Good Life with Dr. Robert Waldinger


What makes for a good life? According to the longest scientific study of happiness [...]

June 7, 2023

Getting Your Business in Order


Small business owners work extremely hard, but many of them [...]