Feel like you’re just going through the motions?
Buffini Coaching LIVE – OPTIMIZE is a virtual event designed to help you master AI-driven marketing, sales, and business strategies that will position you as a leader in the rapidly changing world of real estate. Join Brian Buffini and special guest Michael Thorne for this powerful event packed with practical action steps that will help you crush the second half of 2025! Learn more here.
Everyone has off days and even off weeks. It happens for many reasons, but a common cause is that we’ve chosen goals that don’t really motivate us. The problem with a goal that doesn’t motivate us is finding the discipline to follow through on it. It’s like going to the gym; there are days you want to go and days you don’t. On the days we don’t want to go, we rely on discipline to carry us through. This can be an unsustainable approach. Rather than relying on discipline alone, creating goals that get you fired-up because they are aligned with what you really want will give your routine purpose and make it easier to stay on track.
If some of your goals aren’t quite the “light your fire” type of goals, go back and answer these questions:
- What do I value?
- What do I enjoy?
- What do I want most?
- What do I want my legacy to be?
Find out what really matters to you. Make a list of your answers, then write your goals based on what you come up with. The key is to find your inner determination. Soon you’ll be long past just going through the motions.
It’s a good life!
Brian
