How to be Heard, a Conversation with Julian Treasure
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Have you ever felt like you’re talking, but nobody is listening? TED Talks star and bestselling author Julian Treasure knows how to speak so that people listen – and how to listen so that people feel heard. Here’s how you can tap into his powerfully effective HAIL Method of Communication:
H is for Honesty. When you’re speaking to people – either on stage or off – never lie or deceive. Likewise, don’t be tempted to use big words in order to appear clever! Instead, use simple language and be plain and straight in what you say so there’s no confusion. It’s all about getting the ball over the net and communicating your concept as clearly as possible so that everyone who is listening to you understands.
A is for Authenticity. Always be yourself. When speakers are heavily coached, with every gesture rehearsed and nuanced, it comes off as inauthentic and, worse, emotionally manipulative. If it’s not you, it’s not real and it’s not being generated in the moment, don’t do it. This doesn’t mean that rehearsal isn’t hugely important, of course – but you need to rehearse your true self. When you do that you’ll feel confident that you’re not going to mess up and you can actually have fun and react to the audience’s energy.
I is for Integrity. If you’re somebody who says things and doesn’t follow them up, then your words will just evaporate like puddles in the sun. Have integrity and always keep your word. If you say it and it happens, then you will have power in your speaking.
L is for Love. This doesn’t mean romantic love – it’s about wishing people well. When you stand on a stage and talk to an audience, you’re giving a gift and taking people on a journey from where they were at the beginning to where they are at the end. As their trusted guide, it’s your job to lead them lovingly by the hand – and they will love you for it in return. But it’s not about getting the love, it’s about giving the gift.
Not everyone wants to be a public speaker, but everyone does need to communicate and build relationships with their team, their customers and their friends and family. When you consciously listen and powerfully speak, the result is always connection, understanding and better relationships. To learn more, listen to the latest episode of “It’s a Good Life”.
